Top 5 Travel and Local Apps Performance on Unified Platform in Europe Q4 2023

In Q4 2023, the top five travel and local apps in Europe showed varied performance trends, as illustrated by Sensor Tower data. Here’s a closer look at their weekly downloads, active users, and revenue.

Booking.com: Hotels & Travel demonstrated strong download numbers, peaking at around 438K in the last week of December. Active users fluctuated throughout the quarter, starting at 15.5M in late September, dipping to approximately 12.6M mid-December, and rebounding to 15.2M by the end of the year.

Airbnb saw a consistent download trend, with a notable increase to 303K in the final week of December. Active users experienced a decline from 7.4M in late September to around 6M mid-quarter, before rising again to 7.3M by the end of December.

Yandex Navigator maintained stable download numbers, with a slight uptick to 161K in late December. Weekly revenue hovered around $11K to $12K for most of the quarter. Active users started at 4.7M in late September, slightly decreasing to around 4.1M by mid-December, and stabilizing thereafter.

Google Earth saw steady download figures, peaking at approximately 202K in the last week of December. Active users dropped from 1.8M in late September to around 1.5M by mid-December, before climbing to 1.7M at the end of the year.

Ryanair had consistent download numbers, peaking at 256K in late September and ending at 205K in December. Weekly revenue increased slightly, reaching $69 by the final week of December. Active users showed a slight decline from 1.3M in late September to around 1.2M mid-quarter, before rising to 1.3M by the end of December.

For more detailed insights and data, visit Sensor Tower.